Aaron’s journey in marketing began in 2020 as a solo graphic designer, driven by an innate passion for creativity and storytelling. What started as a freelance endeavor quickly evolved into a multifaceted exploration of branding, social media, and events—transforming ideas into compelling narratives that connect with audiences.

In 2022, his trajectory took a pivotal turn when he joined AIESEC, a not-for-profit organization that reshaped his perspective on leadership, opportunity, and impact. This experience instilled a mindset of proactive growth, pushing him to think beyond execution and towards strategy-driven brand building.

Today, Aaron specializes in crafting brand identities, particularly for early-stage startups and MSMEs. He believes in giving businesses more than just visibility—his work is about shaping their voice, defining their presence, and creating a lasting impact. His ability to understand people, think quickly, and seamlessly blend strategy with creativity allows him to transform abstract ideas into powerful brand stories.

His process is fast-paced, structured in bursts of energy, and deeply rooted in consumer psychology. With an eye for detail and a mind wired for innovation, he thrives on bringing ideas to life in a way that is both meaningful and marketable.

For brands looking to carve their space in the market with authenticity and purpose, Aaron brings a unique blend of strategic thinking and creative vision to the table.