We ensure that your brand is visible when one inquires about queries pertaining to your brand or industry. It’s a two fold process, one being the SEO (Search Engine Optimization) and the other being the SEM (Search Engine Marketing). SEO ensures that your brand is visible organically (unpaid) in search engines via web content optimization, keyword search, on-page optimization, link building and improving various technical aspects of your website. SEM is a paid process that ensures your brand’s visibility via paid per click advertising, a method that ensures that your brand is visible on the SERP (Search Engine Result Pages) at the top or the bottom based on keywords, geo and target demographics.